I am a full service and day-of-event planning company. I promise to help you create an event that will be the best day/weekend in your family’s life. It is a lot like putting together a puzzle. Each event is unique, and we put the pieces in one at a time to create the perfect occasion – just as you imagined it. The event planning experience will be fun, stress-free and easy as I keep us on task. Being creative, detail-oriented and resourceful is my forte. My relationships with outstanding, trustworthy vendors will ensure your party’s success as we build a team to match your personality and budget.
What’s the biggest challenge you’ve ever faced while planning an event and how did you overcome it?
As a planner, I work with many different types of people. It is my job to get to know them and learn how they want to work together. I feel that I am hired to make their event successful and thus feel it is my job to educate and advise about all our decisions. I am open and honest, but I still feel the client has the final say and I am respectful of that. I care very much about each event. 99% of the time it is a perfect match and we miss talking to each other after the event. I am proud of all the events I have helped put together.
What are 2 trends in the event planning industry that you’re excited about?
There are always interesting shifts in decor styles. Still completely custom to what a client wants.
People are starting to eliminate response cards in their invitation and using a g-mail address for their guests to respond. Not that is it exciting, but it can save money. Some people still love going to the mailbox and getting their responses.
Digital photography has driven down the price of that service. It makes for a completely different look. Most people love to get the disc of their pictures so they can use it for social media and do what they want with the images. They still like the beautiful books too.
What are some tips for creating an elegant and memorable event on a tight budget?
My number one goal is to plan beautiful events while saving my clients money wherever possible. I always point out places to save. Could be in the choice of vendors we pick based on their priorities. Have to hire me to get my trade secrets.
If you had unlimited resources, what would your dream client and event look like?
I treat every client the same regardless of their budget. I like working with nice people who appreciate the help I can give them with their event.
How important are your relationships with vendors and what are some ways that you successfully cultivate and ensure good rapport?
My dream client would be anyone willing to give me an unlimited budget and creative freedom to produce their event.
What advice would you give someone who needs to plan a fundraiser but isn’t sure where to start?
I was President of a charity group before I started my business. I worked my way up from a volunteer to a leader. This box isn’t big enough to answer your question. I would say delegating is important. Everyone has there own style of doing things. If they can get their piece done, let them do it their way.
What’s the most exciting thing on the horizon for you personally or professionally?
I am proud of all the successful events I have done. I have truly enjoyed getting to know my clients. I have enjoyed working with all the talented vendors.
The most challenging job I have now is planning my daughter’s wedding. That is because she wants to plan it.
What inspired you to launch your own company in the event industry? How long did it take from initially having the idea of setting up and starting to attract a client base?
Many of the things I do as a planner I did when I was volunteering for a charity. I just had the drive to start my own event planning business. Since I had an MBA in Marketing I had the idea to approach 3 people with Mitzvahs around the bend and asked if I could be their planner for a crazy low dollar amount. When those events were done it gave me confidence and pictures to use to go from there.
What’s the first event you can ever remember planning and how did it go?
The first 3 events were clients from my Temple having parties at our neighborhood country club. Very comfortable with the situations. They went great. That was 100’s of parties ago.
What are some things you wished you knew before starting your business?
I would not have changed a thing. Though probably should have charged more. I really do make my self available for my clients.
Anything else you’d like to comment on while we have you?
It is very rewarding helping people with their special events!